Staging to Sold with Shelby Lawson

For internal use only

Why Staging Matters:

Elevate Your Listings with Elite Home Staging

If you’ve ever walked into a perfectly styled home and felt an instant emotional connection, then you already understand the magic of home staging. Recently, our team had the pleasure of welcoming Shelby, a talented staging stylist from Elite Home Staging, for an in-depth look at what staging truly means, why it matters, and how you can leverage it to sell homes faster—and for more.

Did You Know?

  • Staged homes sell 73% faster than non-staged homes.

  • They can sell for up to 25% more, meaning an extra $250,000 on a $1M property.

  • For every $100 invested in staging, you may see up to a $400 return.

Those numbers are powerful, but staging is more than stats—it’s about storytelling and strategy.

The Power of Staging: Marketing Meets Emotion

Shelby, who brings a background in both marketing and design, views staging as a direct extension of your marketing plan. It’s not just about filling a space with furniture—it’s about crafting a visual and emotional journey for the buyer. Whether it’s a cozy reading nook or a dream backyard, staging helps people picture their future in that home.

At Elite Home Staging, they offer:

  • Full Staging – Perfect for empty homes, every room styled from top to bottom.

  • Partial Staging – Ideal for larger homes where strategic staging of key rooms creates impact.

  • Redesign – Blending existing furniture with curated pieces to refresh and modernize the space.

And yes—everything is for sale, so buyers can literally purchase the dream lifestyle they just toured.

3 Staging Takeaways to Remember

  1. Staging is Visual Marketing
    It’s not interior design—it’s a marketing tool. Every vignette and furniture layout is chosen to photograph beautifully and resonate emotionally with potential buyers.

  2. Focus on First Impressions
    You don’t need to stage every room. Prioritize high-impact spaces like the entryway, living room, kitchen, and primary bedroom.

  3. Tell a Story
    Whether it’s setting up a yoga studio in an ADU or creating a whimsical bedroom for twins, staging helps buyers see themselves living in the home—and that’s the goal.

FAQs About Staging with Elite Home Staging

Q: How far in advance should I book staging?
A: Ideally, 2–3 weeks in advance to ensure availability and planning time.

Q: How long does staging take?
A: Most stagings are completed in one day—larger homes may take longer, but the process is smooth and efficient.

Q: Who pays for staging?
A: It depends! Sometimes the seller, sometimes the agent, and sometimes it’s a shared cost. Elite offers options to suit different budgets.

Q: Can you stage homes outside of L.A.?
A: Yes! They service Greater L.A., Orange County, Palm Springs, and even Riverside.

Q: What if the seller is still living in the home?
A: That’s where redesigns come in—Elite blends the homeowner’s furniture with staging pieces for a refreshed and appealing look.

Getting started is easy:

  1. Call Shelby with your upcoming listing.

  2. She’ll visit the property and deliver a quote.

  3. Book your staging date, hand over the key—or meet her onsite—and let Elite transform the space.

Shelby’s Contact Info

SHELBY LAWSON

HOME STAGER | ELITE HOME STAGING

shelby@ehsca.com
c. 480-888-6732
o. 310-776-9469
@shelbystages
https://ehsca.com


Follow Elite Home Staging on Instagram to see stunning before-and-after shots.

Ready to make your listings stand out?

Partner with Elite Home Staging to create compelling, picture-perfect homes that spark emotion and close faster.


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